Purdy & Figg

Creating a premium identity for a modern heritage brand specializing in natural, eco-friendly cleaning oils, with a refined identity that resonates deeply with today’s eco-conscious market.

Role
Brand design
Design direction
Digital 
Art Direction

Credits
Photography: Toby Mitchell 

Developing an identity that combines modern heritage with simplicity, featuring a logo that reflects this balance. The rebrand will incorporate fresh colors, refined typography, and a contemporary photographic style to highlight the products and natural ingredients in a modern, captivating way.