TBH-1

The Body Hub

Brand identity for a new wellness studio in the heart of Oxfordshire with a line of cosmetic products.  

Creating a new and fresh brand experience that showcases commitment to quality, market positioning, and sophistication. A language that translates across retail, product, and online. 

Role
Design
Art Direction,
Packaging Design
Production
Project management

TBH-9

Packaging concept focusing on minimal accents, warm tones, and touches of texture that demonstrates the brand's refined character of its demographic. 

TBH-3
TBH-5
TBH-4

The second series of products is to be lighter and playful, yet bolder in presence and form, using an illustrative approach taking shapes from the flowers and herbs of the product’s ingredients.

TBH-7
TBH-6
TBH-8

©Jatin Laxman 2024

©Jatin Laxman 2022

©Jatin Laxman 2023

©Jatin Laxman 2024